How will things change the way you approach professional seller account Amazon?

What To Do If Your Amazon Seller Account Is Deactivated [Guide]
  • Professional and Individual Selling Plans are available on Amazon. You can quickly change your current selling strategy. 
  • Transfer to an Individual Selling Plan to understand how to switch from a Professional Selling Plan to an Individual Selling Plan. You can visit Amazon Info for more information.
  • Follow these steps to go from an Individual Selling Plan to a Professional Selling Plan.
  • Click Settings, then Account Info, from your seller account.
  • Go to the Your Services section of the Seller Account Information page and select Manage.
  • The Upgrade should be selected.
  • On the next screen, review the terms and then click Upgrade. You’ll be taken back to Your Services. The upgrading procedure will begin with a notification confirming that it has started. 
  • After upgrading, your Professional Selling Plan subscription will begin immediately. Some billing capabilities can take up to two days to activate, but more links to Professional selling tools appear in your account straight away.
  • You will no longer be charged a per-item fee once the upgrade procedure is completed and you have upgraded to the Professional Selling Plan. The first monthly subscription price is deducted from your seller account’s available balance. The monthly subscription price is then levied every month.

Select Payments from the Reports menu to see the monthly subscription fee.

Choose one of the following options:

  • Select Statement View from the drop-down menu. Under Selling Fees, you’ll see your monthly subscription charge.
  • To view transactions, go to Transaction View. Under Service Fees, you’ll find your monthly subscription fee.

What is the Amazon Buy Box, and how does it work?

  • Customers can add things to their cart in the Buy Box, a white box on the right side of the Amazon product description page.
  • The Buy Box is not available to all merchants.
  • Only firms with vital seller metrics have a chance to win a piece of this valuable real estate, thanks to fierce competition and Amazon’s customer-centric approach.
  • Understanding how Amazon’s algorithms work will enable you to improve your performance on essential variables, increasing your chances of winning the Buy Box and outperforming the competition.

The competition for the Changing Buy Box is heating up: According to, Amazon is eliminating the one-click buy button from some product listings if it is available for a lesser price elsewhere. It’s referred to as “purchase box suppression” by some merchants. 

“Sellers set their product prices in our shop,” an Amazon spokeswoman said of the phantom buy boxes. If a vendor does not price a product competitively, we reserve the right not to feature that deal. All offers are still listed on the offer listings page for customers.”

What Happened to the Percentage Score for Perfect Orders? 

  • This statistic, which used to influence the Buy Box significantly, has been de-emphasized.
  • New Buy Box Research: A new study from Northeastern University investigates the relationship between algorithmic repricing, increased prices, and winning the Buy Box.
  • The Crucial Elements of a Buy Box
  • While we talk about winning the Buy Box, it’s probably more accurate to say that a seller wins or loses a piece of it.
  • After a merchant meets Amazon’s minimal eligibility requirements, the Buy Box algorithm categories vendors based on various factors. 
  • Amazon pits competitors against each other for the same product to see how they stack up on each variable.