Engagement happens before marriage, at least in western culture. So before tying the knot officially, it has been a practice especially in the United States to get engaged. Sometimes, engagement events are even more celebratory than the wedding itself.
That is why engagement rings are very important. It’s not as easy as buying your daily needs. Careful planning and thinking must be put into it since you are to spend some amount of money.
On the other hand, since it has been established that diamond engagement rings are always in demand, retailers have popped up in several areas across the United States such as in Dallas. So basically this has created a great impact on the industry.
So what if you are a couple looking for a half-carat engagement ring or a jewel retailer taking advantage of this industry growth, should you consider buying wholesale engagement rings?
Differentiating Wholesale and Retail Diamond
Wholesale Engagement Rings
In the context of general market, sales, and economics, wholesale means the selling of goods or commodities in large quantities for the purpose of being retailed by smaller stores or individuals. Basically, the same principle applies to the diamond sales industry.
A wholesaler for diamond, mostly huge jewel stores, is an individual or establishment that buys diamonds in large quantities. These diamonds are then sold to various physical and online stores to be retailed to individuals or customers.
The reason why this is a “thing” is because buying in bulk may give wholesalers relatively huge discounts. Thus, sales will also increase. However, not all wholesalers will allow just any buyer from buying wholesale because of various reasons such as security. But there are some stores that have made this possible for years now.
Wholesalers base their pricing from a standard called Rapaport Diamond Report. If you are to buy from a wholesaler, the pricing must at least be in the nearest range of what Rapaport suggests. If not, better to find another store with a better price range.
This price range will of course depend on the 4Cs of Diamond Quality – color, clarity, cut, and carat. Usually, wholesalers can sell diamonds up to 6 carats. Higher carats will most likely be hard to sell in bulk because these are rarer and more expensive.
One of the most in demand diamond products in the wholesale market is the half-carat diamond. Half-carat diamond engagement rings have a very high demand because they are more affordable compared to those with higher carats. Because the higher the carat is, the more expensive it will be.
When these diamonds aren’t sold as furnished and polished engagement rings or jewelry, they are sold as loose diamonds. Loose diamonds are basically diamond stones that haven’t been mounted or set in any band of jewelry. These diamonds are often sold in wholesale rather than retail.
When you buy loose diamonds in wholesale stores like in Dallas, Texas, you will be presented with multiple diamonds of your preferred carat weight and color. If you are trained well enough as a jeweler, you can examine these under a specific device. Through this, you may see if the loose diamonds to be used as engagement rings or jewelries being offered are in top quality or not. If ever you are sold with the quality, you may request the wholesaler to mount these diamonds into ring bands or necklace chains.
Retail Diamonds
Meanwhile, these wholesale diamonds are then sold to retailers. These retailers will then be responsible for selling individual diamond stones to customers such as those looking for engagement rings.
These retail stores are everywhere. You can see them online, in malls, or in stores in some posh streets. The main difference in retail stores is you can buy a fully-finished product like a half-carat engagement ring immediately. And in these stores, you usually don’t buy in bulk.
So whether you choose to buy a retail or wholesale diamond engagement ring, always make sure to plan and research ahead.
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